Port city stakeholders have shared values, a maritime identity that unites them, and a desire to develop the port together, as it is the driving force behind the local economy and at the heart of their territory’s history. For fifteen years now, the AIVP has been promoting the Port Center concept, with the aim of introducing citizens to the complexity of today’s port and enabling them to express their ideas on future projects. Port-city governance is essentially multi-stakeholder. It is based on arrangements that are always different from one territory to another. In this session we will learn about innovative governance in port cities. We will also discuss new ways to valorize and showcase the port city culture. From festive programs to exhibitions by local artists, from heritage preservation and reuse to original shared tourism policies, there is a multiplicity of initiatives that port authorities and local authorities can take together in the cultural field. With the rise of industrial tourism, the idea of “experiencing the port from the inside” has never been so popular.